Innovation That Delivers. Strategy That Scales.
PetSpark was founded to solve a critical gap in the pet food industry
Turn science into strategy.
Elevate scientists into leaders.
Build focus, confidence, and impact.
PetSpark was founded to bridge the gap between technical expertise and strategic leadership. With decades of experience leading innovation at global brands, PetSpark supports scientists and technical teams as they build influence, confidence, and alignment inside their organizations. In 2026 we are focused on building an ecosystem that teaches commercial thinking, elevates women in leadership, and reinforces technical credibility in business decisions.
Laura Moran
Founder & CEO, PetSpark
Laura led global innovation at Mars, managing a $6B portfolio that included PEDIGREE, IAMS, and the creation of TEMPTATIONS. Later, as VP of Product Development at BARK, she launched over 150 products, built teams from scratch, and improved margins—all while staying laser-focused on strategic clarity and execution speed.
Now, she brings that experience to clients through PetSpark—helping CEOs and technical teams unlock their full potential with systems that work in the real world.
Laura Moran
Founder & CEO, PetSpark
“I created PetSpark to empower product leaders to do their best work and to help companies stop wasting time on ideas that won’t scale.”